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The Southwest Chapter of the Insights Association Includes over 300 Members and encompasses seven states.

Arizona - Colorado - Nevada - New Mexico - Oklahoma - Texas - Utah


WE WORK FOR OUR MEMBERS

Welcome to the Southwest Chapter of the Insights Association, an official chapter of Insights Association. The Insights Association is a respected organization that has serviced the marketing research industry for 50 years through educational programs, training, networking opportunities, publications, and conferences.

22 Sep Posted by SWMRA in Cactus Call | Comments Off on President’s Message

President’s Message

President’s Message

Hi, Southwest Chapter members.  It’s been a very busy year for the Southwest Chapter, and I am so proud of everything this team has accomplished.  Our Las Vegas conference in April was a great success, and we are already planning our 2018 conference, which will be at Caesar’s Palace April 4-6, 2018!  We are very […]

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22 Sep Posted by SWMRA in Cactus Call | Comments Off on Emily’s Thoughts: A Research in the Rockies Take-Away

Emily’s Thoughts: A Research in the Rockies Take-Away

Emily’s Thoughts:  A Research in the Rockies Take-Away

How can we tell our clients how to improve, if we ourselves do not seek new ideas and experiences? What I appreciate most about the Southwest Insights Association conferences is the chance to continue to think innovatively by hearing from colleagues and peers about their latest and greatest projects, in addition to making new friends […]

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